---
title: "Winning Clients with GEO"
description: "Formation GEO : rendez votre cabinet visible dans les réponses de ChatGPT, Gemini, Perplexity et Claude, et transformez cette visibilité en clients."
canonical: "https://www.figenai.com/courses/winning-clients-with-geo"
locale: "fr"
updated: "2026-08-24"
---

# Objectives

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## Course Overview

### Topics Covered

- Understanding AI Search (ChatGPT, Gemini, Claude, Perplexity)
- GEO vs SEO: What changed in 2025
- AI Retrieval & Ranking Logic (RAG, citations, entity extraction)
- Building Advisor Brand Entities
- Optimizing for AI Overviews (Google)
- GEO content frameworks for tax, wealth, and estate planning
- Ethical, compliant GEO for highly regulated professions

### What You Get

Complete GEO Framework
Step-by-step implementation strategy
Real financial-services examples
Case-study breakdowns
Full visibility roadmap for advisors

### Bonus Materials

- GEO Implementation Calendar
- Worksheet
- 30 days Figen AI app access
- Wealth management AI-powered coaching

### Ideal For

Financial Advisors (CGP, CGPI, CIF)
RIAs & Independent Wealth Planners
Private Bankers
Family Offices
Asset-Management Marketing Teams
Financial-services marketers
Consultants in tax, estate planning, and investment services
Anyone responsible for digital visibility in finance

## Disclaimer

This course provides educational insights into Generative Engine Optimization (GEO).
 All GEO strategies taught can be implemented in accordance with:
local financial-services regulations,
firm compliance policies,
GDPR and data-protection rules,
and ethical communication standards.