Artificial intelligence in the service of wealth management advice

The integration of artificial intelligence within the firm is now a reality. A new player is entering the wealth management market: Figen Ai, which already offers a legal and tax solution, before expanding its scope to meet all the needs of wealth advisors.

Figen Ai is the name of this company that aims to provide wealth management advisory market players with artificial intelligence-based tools. Launched last September by three serial entrepreneurs – Vincent Aurez, Maxime Perdu, and Nicolas Paulus – the company already offers a solution in the fields of legal and tax advice.

Initially legal and tax-focused

"Artificial intelligence is gradually spreading into our daily lives, and younger generations have already embraced this tool," says Vincent Aurez, co-founder and president of Figen Ai. "Not everyone has yet grasped how it works, and especially, the tools sometimes generate answers... With Figen Ai, we aim to provide wealth professionals with a reliable solution tailored to their practice. AI should be seen as a tool that enhances expertise and human interaction between the advisor and their client. This is why we decided to be a mission-driven company." Based on a question about a specific case, the tool delivers a first level of personalized response in all areas: investment in SCPI shares, beneficiary clause of a life insurance contract, inheritance distribution, Dutreil pact... To construct its responses, the artificial intelligence relies on a proprietary database developed in collaboration with various wealth engineers who continuously test the tool. The solution also relies on current texts (various legal codes, Bofip, finance laws...).

From compliance to extra-financial

Further developments are planned. For example, the company is in discussions with insurers to assist them in the responses provided by their teams regarding their contracts. "Powered by the contract conditions," Vincent Aurez explains, "our solution can quickly find the applicable solution for a client case." Developments are also underway in the area of compliance for wealth management firms, as well as in extra-financial investment or real estate. "Our goal is to cover all the themes that interest the wealth management market," states Vincent Aurez. "To achieve this, we rely on all accessible data sources, forge partnerships with recognized players in their fields, and, if necessary, create our own documentation." A few weeks after its launch, Figen Ai already had about a hundred subscribed wealth management advisory firms, and two hundred and fifty were registered for its upcoming demonstration session prior to any subscription. Dedicated solutions for groups are also being developed, such as with CGP Entrepreneurs. The subscription price is set at 199 euros excluding VAT per month (with a two-week free trial).

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